PROMOTIONS & PROGRAMS
PREMIER PARTNER
Overview
Partnering with Canon will help drive your sales revenue and profits and help
us both reach our mutual business objectives. As a Canon Premier Partner for
the imagePROGRAF printers, a variety of programs are made available to you. In
addition to our standard sales and marketing programs, we offer the flexibility
of customizing programs to meet your business needs.
If you are interested in joining the Premier Partner Program, contact the
Account Executive for your state. See the Premier Partner Guide for details.
Requirements
- Premier Partners must complete a Reseller Registration form and be pre-authorized through their Account Executive, as listed on www.ipfresellers.com.
- Premier Partners must be able to provide demonstration capabilities (which include print samples) for at lease one current imagePROGRAF device.
- Premier Partners must order a demonstration unit at least every 6 months.
- If a Premier Partner has a website advertising product, the imagePROGRAF large format printers must be prominently displayed and marketed.
- The Premier Partner Program is a Canon U.S.A. program and sales made to maintain eligibility and to qualify for benefits of this program must be made in the United States to end-users only.
- Individual promotions and programs may have additional terms and conditions that apply.
- Canon reserves the right to revise of discontinue this program at any time without notice.
- A quarterly minimum commitment on hardware is required to receive the performance bonus. To receive the consumables/media rebate, the reseller location must be a hardware sales location and meet the minimum hardware performance requirement as well.
Advantages
The advantages available in Canon's Premier Partner Program are identified
below. This program gives you preferred status as an authorized Premier
Partner, which means you have an assigned Account Executive as well as having
direct access to our programs and promotions.
- Quarterly Performance Bonus-Machines, Consumables inks, print heads and media)
- Promotion Matrix
- Reimbursement
- Inside Pre/post Sales Support
- Dedicated Reseller Website
- Assigned Account Executive
- Market Development Support
- Sales Lead Referral Program
- Product Marketing Promotions
- Showroom Unit Availability
- Trade Show Support Program
- Golden Eagle Program
- Get Printing Program
- Customer Satisfaction Program
- Mail-in Rebate Program
- Sales Tools, Product Literature
- Online Product Training
- Quarterly Newsletter
- Service Contracts
- Inside Pre/Post Sales Support
Dedicated Reseller Website
www.ipfresellers.com is our resellers' one-stop resource for product and marketing information. With 24/7 availability, this site is ready to serve you whenever your needs arise. The following information can be found on our site:
Product informationBrochures
Spec Sheets
Product Presentations
Sales Tools
Pricing
Sales Guides
Press Releases
Media Reference Guide
Competitive Information
Marketing Programs
Distributor Matrix
Technical Information
Success Stories
Collateral Orders
Assigned Account Executive
Your assigned Account Executive can help you customize Canon's programs to fit your business model. We offer support for trade shows and open houses, end-user sales calls and assistance with local advertising opportunities. Your Account Executive will also coordinate product training for your reps.
Market Development Support
We offer leading-edge programs customized by you and your Account Executive to meet your particular business model. With an assigned Canon Account Executive, you can take advantage of our Marketing Development Funds (MDF) for activities such as local advertising funding and customized direct mail support. Sales Lead Referral Program Premier Partners will qualify to receive leads generated from our 800 number as well as trade shows or any other sources such as demand generation efforts. Premier Partners will be expected to provide follow-up on leads received.
Product Marketing Promotions
Throughout the year we offer the opportunity to participate in periodic product marketing promotions. These limited time offers will be available from a Canon authorized distributor or directly from Canon. Announcements are posted on www.ipfresellers.com as they occur.
Showroom Support Program
As an authorized Premier Partner, you have the opportunity to receive support for showroom equipment. Your Account Executive will work with you on this program.
Trade Show Support Program
As an authorized Premier Partner, you have the opportunity to receive Trade Show support. Your Account Executive will work with you to determine the best level of support for the Trade Show.
Sales Tools
Our Sales Tools are customized for each product. Many of our Sales Tools are available in hard copy and all can be accessed on our website at www.ipfresellers.com. A sample of our Sales Tools includes:
Competitive ComparisonsSoftware Solutions
Sales Guides
Product Literature
In addition to ordering hard copies of our complete line of product brochures, all collateral material is available on our website and can be downloaded at your convenience.
Training-Webcasts and On-site
As part of Canon's commitment to assist you in selling our products, we can arrange interactive training web casts for your sales representatives. The web casts give you a fast and easy way to learn about our products without leaving the office! Most sessions are 45-minutes in length and are conducted by a Product Manager. During each session, you will learn about the product's capabilities as well as the product's unique competitive advantages. You will also have an opportunity to interact with the moderator and Product Manager throughout the sessions.
When web-based training or a Webinar is not quite enough, our Sales Specialists will coordinate with you to set-up on-site product training for your sales representatives.
Quarterly Newsletter
Keeping our resellers informed of our current promotions and programs is important to us. In addition to posting information on our dedicated website, we are pleased to send you a quarterly e-mail newsletter.
Service Contracts
Canon is dedicated to giving customers a quality product that comes with the peace of mind of product reliability. Warranties are provided on all products. We offer the opportunity for you to provide your customers with extended warranties as well, either directly or through a third-party support package.
For a complete list of guidelines and requirements, information on Hardware/Media/Consumables and other programs, please reference the Premier Partner Guide.
